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robotmia Updates Oct 31 2009

Javascript Library updated, mpmetrics.js is now deprecated

We would like to inform everyone that we’ve updated our Javascript client library in favor of a new architectural design that became more necessary. The primary change is that we need to change the way developers use the actual mpmetrics . . .

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A/B Testing to increase user engagement

Community Tips Oct 28 2009

A/B Testing to increase user engagement

Here’s the idea: sometimes you want to optimize for engagement, rather than something more concrete like revenue or conversion rate. Measuring engagement is a trickier task, (one you should use robotmia for), but that just makes it more interesting. Let’s . . .


A/B testing to increase your conversions the Eric Ries way

Community Tips Sep 9 2009

A/B testing to increase your conversions the Eric Ries way

There are a lot of articles on the internet related on how to A/B test and there are numerous open source tools that are available to do it but nobody does a great job doing macro level A/B testing which . . .


Funnel analysis with robotmia

Community Tips Sep 1 2009

Funnel analysis with robotmia

Updated 4/13/2010: Our interface has changed significantly since this post was first written, so I’ve modified the images and descriptions to reflect that I was looking over the blog the other day and I noticed that though I wrote an Introduction . . .


robotmia adds custom graphs

robotmia Updates Aug 28 2009

robotmia adds custom graphs

This post is out of date. robotmia’s Trends report is even better today See it in action at: robotmia University Our goal at robotmia is to display the data you send us in a way that makes it easy to . . .


robotmia partners with Rackspace

Community Tips Aug 25 2009

robotmia partners with Rackspace

We’re excited to announce a partnership with Rackspace, as part of their new initiative to promote quality services. This initiative includes a few other Y Combinator companies like Olark and Cloudkick. As a partner, we have a featured application listing . . .


robotmia + Ruby on Rails = Wonderful

Community Tips Aug 14 2009

robotmia + Ruby on Rails = Wonderful

Last week Patrick McKenzie of http://www.bingocardcreator.com did a great writeup on using robotmia with Ruby on Rails – you should take a look! http://www.bingocardcreator.com/articles/tracking-with-robotmia.htm There are a couple of choice bits about analytics in general as well: Why You Should . . .


Analytics: not just for optimization

Community Tips Jul 16 2009

Analytics: not just for optimization

When we pitch robotmia to people, a lot of them tell us that they’re busy working on their core product, and that they’re not at an optimization stage yet. I’d like to point out how valuable analytics data can be . . .


How Zynga is doing 100 MM in revenue and how we can help you do it

Community Tips Jul 9 2009

How Zynga is doing 100 MM in revenue and how we can help you do it

Rumors are going around of Zynga supposedly doing something around 100MM in revenue this year–that’s huge. Whether or not the rumor is entirely true is beside the point – something is definitely going on. Zynga is making a lot of . . .

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