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Growth Jul 17 2015

How Cozi got a 38% increase in signup completion

Tara Pugh, product owner of Cozi, stopped by our June Office Hours to explain the process for improving their UX through many small, data-driven steps. Cozi helps bring order to the chaos of modern family life with an app that . . .

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Join us for Office Hours with Vandan Parikh (Product @ Capital One) & learn how to translate data into actions

robotmia Updates Jul 16 2015

Join us for Office Hours with Vandan Parikh (Product @ Capital One) & learn how to translate data into actions

Come join us for Office Hours in San Francisco where Vandan Parikh, Director of Product Management at Capital One, will take us through: Getting from information to action — Wednesday, July 29, 2015 What it’s about Whether you are a . . .


AARRR! for People: Using robotmia Notifications to Grow your Business

Community Tips Jul 13 2015

AARRR! for People: Using robotmia Notifications to Grow your Business

This Community Tip will describe how to utilize robotmia notifications to engage users according to the AARRR analytics framework. By sending targeted notifications throughout the customer lifecycle, you can independently increase acquisitions, activations, retention, revenue, and referrals. robotmia Notifications are . . .


Community Tip: How to keep properties consistent across client and server libraries

Community Tips Jul 6 2015

Community Tip: How to keep properties consistent across client and server libraries

To unlock the full power of robotmia reporting when using multiple integration libraries, super properties should be maintained across each robotmia library. In this Community Tip we discuss how to pass data from the client-side to your server for custom . . .


Now you can hide events and properties

Community Tips Jun 30 2015

Now you can hide events and properties

Keep stale event and property names out of your dropdowns. robotmia has long offered you the ability to hide events that you’ve decided are irrelevant or maybe just were typos from the very beginning. We’ve recently extended this functionality to . . .


XO Group democratizes data to build a better product

Product Jun 29 2015

XO Group democratizes data to build a better product

XO Group Inc., parent company of The Knot, The Nest, and The Bump, democratizes data across their data science, product, and marketing teams to build a better product. Planning a wedding, cohabiting with your significant other, or expecting a newborn? . . .


Community Tip: Session length tracking

Community Tips Jun 22 2015

Community Tip: Session length tracking

This Community Tip will explore the utility of session length tracking and describe how to add this metric to your iOS, Android, or JavaScript app. robotmia’s Engagement Analytics is designed as an event-driven tracking tool for drawing actionable insights from . . .


Community Tip: Naming conventions to stay organized

Community Tips Jun 16 2015

Community Tip: Naming conventions to stay organized

This Community Tip will describe some useful naming conventions to organize events, properties, reports, and campaigns. Add prefixes to separate product components As your application matures, different teams may be accessing the same robotmia project to analyze completely different product . . .


Join us for Office Hours with Cozi & learn how to evolve user experience

Community Tips Jun 16 2015

Join us for Office Hours with Cozi & learn how to evolve user experience

Come join us for Office Hours in San Francisco where Tara Pugh, Product Owner at Cozi, will take us through: Evolving user experience with small, data-driven steps — Thursday, June 25, 2015 What it’s about For an evolving product, the . . .

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