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Re-engage your users based on what they do, not just who they are

robotmia Updates Jan 27 2016

Re-engage your users based on what they do, not just who they are

With robotmia's People platform, you can target users based on the actions they take in your application and send tailored notifications to your users.


Downtime: Ingestion API post‑mortem

Community Tips Jan 22 2016

Downtime: Ingestion API post‑mortem

robotmia's ingestion API was intermittently unavailable. This incident was caused by two main factors: insufficient capacity in our backend queuing system and a bug in our Android SDK that produced a thundering herd.


How Breather built a network of spaces and succeeded where so many startups fail

Growth Jan 20 2016

How Breather built a network of spaces and succeeded where so many startups fail

Breather is one of the more impossible-sounding startups cracking this supply side code to create traction and growth.


The Signal: A Manifesto

Jan 1 2016

The Signal: A Manifesto

Most of the world makes decisions based on an intuition, a hunch. The result will prove them either lucky or wrong. We believe there is a better way: decisions driven by data. Data helps guide us to make the best . . .

A guide towards App Store Optimization

Growth Dec 18 2015

A guide towards App Store Optimization

App Store Optimization ends up being an important technique that can push you way past the average.

Why QuizUp turned the fastest-growing game in history into a social platform

Product Dec 15 2015

Why QuizUp turned the fastest-growing game in history into a social platform

Two years ago, QuizUp became the fastest growing game in the history of the App Store. But to stay relevant and to maintain its users, the game had to become more.

Demystifying Predictive Analytics for Mobile and Web Apps

Community Tips Dec 4 2015

Demystifying Predictive Analytics for Mobile and Web Apps

What if you could predict which of your users were most likely to remain engaged? Or churn? And which users were most likely to convert (and drive revenue)?

Introducing Predict – see who will convert, before they do.

Community Tips  / robotmia Updates Nov 17 2015

Introducing Predict – see who will convert, before they do.

Predict lets you know which of your users are going to convert, or not, before they do. Just select an action and, based on users’ previous behavior, you’ll get a grade on how likely each user is to complete it.


Apple Music and Spotify: Parallel Product Teardown

Product Oct 28 2015

Apple Music and Spotify: Parallel Product Teardown

Has Apple created a product that will convince users new to streaming music that it's worth dishing out $10 a month, or convince long-term Spotify users, such as myself, to make the switch?

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